Ah, Facebook jail. I’ve spent many an hour carving hashtags in those brick walls while waiting for some minor offense to fade. I’ve come close to losing my account completely a couple of times over the years.
It’s easy to joke about, but for people like me whose livelihood depends on social media and who aren’t just scam artists that don’t care if they burn through 200 identities a year, the prospect of losing an account or having a page shut down after you’ve spent years building it up can be a major threat. Late last year, a fairly huge page where I was co-administrator was shuttered by FB for some repeated violations (by other admins). I’ve not talked about what I know about that situation, but today I’m going to share what I learned from that, and from my other brushes with the long arm of the Zuck.
Let’s get started! Use the header button below to navigate between pages, it’s a fairly long post and I didn’t want to wall-o-text you.
Disinformation, Misinformation, and “Fake News”
Disinfo on Facebook has always been a problem and in some ways always will be. The reality of the world is that there is no possible way Facebook can hire enough human beings to read every flagged or reported message and spend even five minutes carefully assessing it. However, there are some pretty common things that scammers and traffic maggots love doing that are a fast and easy way to get thrown off the network.
Super important: If you are running a page or group and something posted there gets a fact check overlay put on it, DELETE THE POST IMMEDIATELY, DO NOT LET IT JUST SIT THERE WITH THE FACT CHECK ON IT.
- Fake celebrity death reports – this is way too common, still. Not a day goes by when I don’t see some jerk posting about Simon Cowell or whoever’s likely to draw traffic dying tragically in the hospital. Aside from my feelings on the matter there are tons of people who just can’t resist sharing this kind of stuff because they see it and go OH MY GOODNESS SIMON COWELL WAS KILLED BY A MOSQUITO BITE ON HIS TAINT! I HAVE TO TELL ALL MY FRIENDS WHO LOVE X-FACTOR! Don’t. Don’t, don’t, don’t, DON’T do this. ANY time you see a celebrity death report, even if it looks like it’s coming from a legitimate source, check the news first. Until you see it on trusted outlets – regardless of your political biases – don’t believe it and don’t share it. (Bonus points: check your local network television station website! They’ll usually have stories like this covered within a few minutes of the story being officially and reliably confirmed.)
- False medical/health information – regrettably Facebook has become less aggressive about nuking stuff like telling people to drink horse dewormer to treat viral infections, but the most egregious stuff will still be flagged. It’s not just about stuff like Covid though, and it’s not just about “what’s in the news right now.” NaturalNews.Com and the odious con man who owns them, Dr. Joseph Mercola, finally got thrown off the platform for constantly pushing bad health information so he could sell useless supplements to the naive and credulous, and FB’s tolerance for this sort of scam has become very, very low. Just like above, that means a whole lot of folks are risking the loss of their accounts for sharing this kind of information because they don’t know any better. Those unfortunates are created by people like Mercola, but that’s not going to save them from getting banned or ultimately booted off the network if they share this kind of (completely wrong and dangerous and utterly scamtastic) content.
- Fake missing animal or missing people reports – this is a more insidious form of disinformation that’s currently rising in popularity. The way this works is the scammer will post a message to a ton of regional pages and groups about a missing animal, which induces just about everybody to go “awwwww” and share the post. Then when the scammer sees one going viral, they change the post to something different and very much not what you thought you were sharing. This can range from scam sales and malware links to odious political stuff like white supremacist or neo-Nazi content. Be sure you check out any information like this very carefully before sharing it; if it’s not sourced from a law enforcement agency or known journalism source, it’s probably fake and you shouldn’t touch it.
As a general rule, if you can’t find the information on a major news site or in a peer-reviewed journal article, don’t trust it until you can. Important caveat: sites like PubMed are often mistaken for reliable sources, but they’re just source aggregators and not all the journals they aggregate from are reliable. If you’re not sure, don’t share!
Bullying & Violence
Look, there’s no polite reason to say this and no reason to say it politely – if trying to intimidate people with threats is your jam, you don’t belong online at all. You’re not fit to operate in public until you grow up. Nobody’s impressed with your empty claims about how much you can bench or how many guns you own or how you’re gonna kick someone’s ass if they don’t stop posting entirely legit news stories about Donald Trump being a criminal scam artist. Frankly, I don’t expect anyone who would do this to even find this article, but if you do…stop that crap.
While it’s a much milder form of this kind of talk, you also want to avoid telling people to “f–k off” and things like that. You’ll get banned. Trust me. Even aggressive but not “dirty” language like “shut up and sit down” will draw a ban if you aren’t extremely artful about it.
And stop “hey-babying” in the comments. “You’re so beautiful, please send me a friend request” isn’t fooling anyone – you’re a horndog with boundary issues and that’s just not cool, in public or in private.
Sexually explicit material
There are two very broad categories here. Let’s knock out the easy one first, and this goes out to the men: nobody wants to see your penis unless they ask you to see it, and if they do don’t show it to them on Facebook even in a private message. I can’t believe I have to say that out loud, but my female friends assure me that this is still a near-daily problem. STOP IT. If someone wants to see your junk they’ll ask you to see it. If they do, don’t show it to them on Facebook.
The second category is a bit tougher, and that’s the stuff that can reasonably be described as “artistic depictions.” FB is more relaxed than some about this – if you throw a giant emoji over your crotch in a photo, you’re usually safe so long as the subject is clearly an adult. There’s been a ton of controversy over artistic depictions, and that’s softened up a bit; I’ve seen painting or statues with full frontal nudity that weren’t taken down, and pictures involving life-like prosthetic penises as well, but then others get yanked. Best to avoid. They’ve also softened up on photos of breastfeeding, which was a big controversy a few years back; these days the rule of thumb seems to be that if you can’t see a nipple or any part of the areola, you’re okay.
Privacy Violations & Over-Networking
Ever notice how people will post a screen cap of a facebook comment and edit out the name and user icon of the commenter? That’s because Facebook considers posting those, especially when you’re criticizing or making fun of the comment, as intimidation; they treat it like you’re trying to get your readers to go mob-harass the poster. To be on the safe side, if you’re going to do the thing where you screencap your trolls and post their more entertaining BS, black out their identity. Oddly this doesn’t seem to apply to original posts, only to comments and inbox messages.
“Over-networking” is when you add too many friends, follow too many pages, or send too many invites or friend requests in a short period of time. This behavior is almost always driven by commercial interest – trying to grow an audience by high-volume contact-making rather than by creating quality content and
Stupid Spam Tricks & “Dirty Words”
I’ve made occasional remarks for years about the tactic of “munging” words that are problematic – “adult” language, or words like “Covid” or “vaccine.” Those people who do things like t.hi.s and or talk about “yt ppl” instead of “white people” think they’re being clever? They’re not. They’re buffoons who think they’re smart, and here’s the funny part – Facebooks algorithm won’t punish you for saying “Covid,” but if you say c.o.vi.d they absolutely will because that’s a clear sign you’re deliberately trying to avoid/trick the algo, and that’s a clear display of intent to post content you think is a violation and get away with it. That makes you a troublemaker who’s intentionally trying to get away with breaking the rules, and that gets the algo’s negative attention even if you’re not actually breaking them.
You’re not gonna get banned for simply naming an identity group in discussion. You say something like “all white people are murderers,” then yeah. That’s not because you said “white people,” it’s because that’s bigoted as hell and bigotry is not allowed. Same with Black people or any other ethnic group, LBGT folks, etc. You’re not getting banned for using a neutral and inoffensive label for a group, you’re getting banned for what you say about that group, because what you said about that group was prejudiced/discriminatory/bigoted/racist/sexist/homophobic. You’re not getting banned for “talking about” vaccines, you’re getting banned because what you’re saying can kill people, ya jerk. Maybe take a look at that instead of thinking you’re c.l.ev.e.r.ly f00ling the algo.
Wheaton’s Law
Nearly all of this stuff really does just come down to not being a jerk, and avoiding the risk of looking like you’re being a jerk. Nobody wants to read hate speech and swaggering threats and sexist creepiness and transphobic stupidity. There are behaviors I’ve very intentionally left out of this article that will definitely get you banned, because frankly if you’re the kind of person who does/says those kinds of things you’re a dick, you don’t need to be part of a community until you can get your act together, and I’m not going to help you avoid being treated the way your behavior and attitude clearly justify.
Facebook’s highest priority is creating a space where people feel reasonably safe, free from intimidation and aggression and bigotry, and allowed to be their authentic selves, while giving maximum possible latitude for robust discussion, even of controversial subjects. They’re not perfect by any means, and sometimes they just plain blow it, but if you’re honest with yourselves and do our genuine best to honor Wheaton’s Law, you’re probably not going to find yourself unable to participate in Facebook.
Thanks for reading, I hope you find this information useful! Please remember to share it with all your friends so they don’t get banned!
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